Few hours ago, Amazon Prime Video announced a licensing deal with Anthill studios; a multi-year agreement that gives Amazon an exclusive right to the worldwide distribution of Anthill Studio’s forthcoming releases.

‘We want to showcase the very best of Nollywood and authentic African stories to our customers, and this groundbreaking deal helps us to achieve that goal,’ said Ayanna Lonian, director of content acquisition and head of worldwide major studio licensing strategy. ‘We are very excited to bring Anthill’s upcoming slates of popular Nollywood movies to Prime Video customers around the world.’

The licensing deal comes on the heels of Amazons recent deal with Inkblot Studios, the production company that birthed The Wedding Party. It goes without saying that the world is beginning to recognize Nigeria as a market rife with rich art, talented producers, and voracious consumers of all forms of art, especially the visual and audiovisual arts.

Niyi Akinmolayan, whose film The Progressive Tailors Club was awarded as Film Of The Year at the just concluded Enjoy Nigeria Expo 2021, expressed his excitement and future creative plans regarding the deal. ‘This is why Amazon Prime Video is the right kind of home for our stories… I am really excited because with this licensing deal, we can explore more story ideas, including genres new to Nollywood, like sci-fi and animation, for a global audience.’

Niyi is the founder and creative director of Anthill studios, a Lagos-based film production and post-production studio with one of the biggest animation studio in Africa. Some of their notable works include Prophetess, Day of Destiny, and Elevator Baby.